Anytime Fitness

Anytime Fitness project
Services
WebSocial Media
Technologies
FigmaPhotoshop
Location
Sydney
Industry
Fitness

Social media

We started from Anytime Fitness's global identity and took it a step further across its channels. A feed post system with seasonal campaigns—free passes, sales, club birthdays—and a carefully crafted mobile experience, keeping the brand's purple and energy with a more polished, consistent finish.

Anytime Fitness — Social media
Anytime Fitness — Social media (1)
Anytime Fitness — Social media (2)
Anytime Fitness — Social media (3)

An upgraded website

We redesigned the site, applying the brand with a clearer, conversion-focused hierarchy: activity pages, challenges like the 28 Day Challenge, and campaign landing pages with countdown timers, all designed to turn visits into gym sign-ups.

Anytime Fitness — An upgraded website
Anytime Fitness — An upgraded website (1)
Anytime Fitness — An upgraded website (2)
Anytime Fitness — An upgraded website (3)

Campaigns and community

Stories and campaigns to keep the gym's community engaged, alongside the sections that build trust—memberships, testimonials, and the club's story—with a friendly, consistent tone across every channel.

Anytime Fitness — Campaigns and community
Anytime Fitness — Campaigns and community (1)
Anytime Fitness — Campaigns and community (2)
Anytime Fitness — Campaigns and community (3)