UTS Football
- Services
- Branding
- Technologies
- IllustratorPhotoshop
- Location
- Sydney
- Industry
- Sports
A crest with roots
We redesigned the club crest in a classic style with modern minimalism. Inside, three trees represent the forest of the UTS council and a set of lines evokes the university building; around them sit the club's name and its founding year, 1973. A badge with history, ready to stand out on any medium.
An identity to wear
We brought the new identity to the team uniform: a palette of blues contrasting with black, with the crest as the centerpiece. A modern, recognizable uniform that conveys pride and belonging on the field.
From the field to everyday life
The brand also outfits the team beyond match day: tracksuits and training wear with the same visual consistency. An identity that stays with the club at every moment, from the warm-up to the locker room.
